Average occupancy rate only 59.21% in 2011

Published: 31/01/2012 at 12:38 PM
Category: Tourism
Tag: hospitality, Krabi, Phuket

Thailand’s average hotel occupancy rate was at 59.21 per cent last year, according to the figures accumulated by the Thai Hotels Association (THA).

Surapong Techaruvichit, vice president of the Thai Hotels Association

Thailand's average hotel occupancy rate was at 59.21 per cent last year, according to the figures accumulated by the Thai Hotels Association (THA).

The Nation

(THA), admitted that the rate was not in line with the 19 per cent increase in the number of visitor arrivals. He attributed that to the emergence of non-hotel accommodations like serviced apartments.

Hotels in the North suffered the most with occupancy of only 45 per cent, while hotels in the South (western coast, covering Phuket, Krabi and Phang Nga) enjoyed the highest occupancy at 66.47 per cent. Occupancy rates for hotels in Bangkok and Central region with 250 rooms or more were 60.69 per cent; Northeast 63.01 per cent; South (eastern coast, including Samui) 50.24 per cent; East 61.76 per cent; and West 55.06 per cent.

According to Association of Thai Travel Agents (ATTA) President Sisdivachr Cheewarattanporn, from 19.1 million visitor arrivals, Thai tour companies catered services to 2.8 million, generating about Bt88 billion in income. China was the biggest market …

Full story from The Nation at http://goo.gl/Q5str

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